Flexible Solutions
Typically, our solutions focus tends to be on three main categories of client within the ICT industry:
Global companies with UK and EMEA tactical problems.
UK and European headquartered companies with global expansion issues.
Early market companies with innovations that are need to achieve effective traction in their chosen market space.
Typically, we are now working on:
- Improving win rates in both direct and partner target markets by sharpening up the value propositions and the prospect focused activity
- Ramping up sales effectiveness via joint vendor: channel go-to-market campaigns
- Revising the channels proposition and engagement process
- Ensuring that the cross functional teams – sales, marketing, channels are effectively leveraging off each other – an area that can yield huge gains in sales if well managed.
Our approach:
We use selected combinations of well tried and tested (and familiar) methodologies:
- Technology Adoption Life Cycle
- Chasm Theory
- Whole Product
- Deal Type Analysis
- Alliance Tracker
- Partner Portfolio Metrics
(Our tools and methodologies are widely recognised and generally accepted across the technology industry)
AND our own practical experience gained in organisations such as Accenture, IBM, HP, PWC, Sun Microsystems and Fujitsu.
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